Advantage Sign Supply


In business since 1990 Advantage Sign Supply has been successful by staying focused. "From the beginning our goal was to provide the latest in sign and router equipment and the supplies related to this field," said Sonia Stensrud, Director of Marketing. "Mutoh’s complete product line of high quality printers fits right into our value proposition to customers. We have grown based on the concept of providing specialized value added services around core product competency centers, rather than trying to be a full line supplier. By maintaining this concept we are able to provide quality products and exceptional services."

"The industry requested Mutoh’s equipment and we responded by becoming an Authorized Reseller in the fourth quarter of 2003. The response from the market was immediate. With Mutoh’s awareness as having high quality, high performance printers, coupled with our value added services, it is a good match."

"Our operating philosophy supports empowering the customer to be productive and profitable. It is one thing to sell a printer, but quite a different level of commitment to make sure that customer is up, running, productive and profitable in the shortest amount of time. In order to do this consistently, Advantage Sign Supply has a fully staffed tech support call-center, field support organization, in-house training center and a regional field training program, all aimed at improving our customer’s productivity and profitability."

"As for new customer marketing efforts, we rely on the high quality sales leads generated from Mutoh’s ongoing marketing efforts, as well as our own public relations, direct mail and regional receptions. On a scheduled basis we open each of our eight regional offices up to prospective customers and provide them with hands-on demonstrations and topical presentations featuring real-world production applications. The key to our marketing success has been our ability to integrate all of these tactics around a singular corporate mission to help our customer’s be successful. This has made us successful in the process."

For more information about Advantage Sign Supply visit them on the Web at: www.advantagesignsupply.com