Enovation Graphic Systems

Though the ink is barely dry on the partnership between Mutoh and Enovation Graphic Systems, Enovation’s product marketing manager Tod Ratcliffe is already focused on the companies’ future together. Enovation, headquartered in Valhalla, New York, is the nation’s largest distributor of equipment, consumables and technical services for the graphics communications industry. Yet, according to Ratcliffe, this is only stage 1.

“We’ve sold other wide format consumables for several years,” explains Ratcliffe, who is Enovation’s product marketing manager for pre-press products. “We looked for some time for an equipment partner that we could grow with on a national level, and we found that Mutoh was the best fit.” The reasons that Mutoh seemed to best suit Enovation’s needs were many, according to Ratcliffe, but top of that list was Mutoh’s complete product offering, from entry level to production.

“Our primary customers are in the commercial print market, including flexo, newspaper, and magazine publishers like Time and Sports Illustrated. Our goal is to grow digital printing in these environments beyond its use for proofing, to expand the ways our existing customers use digital printing.” That’s where Mutoh’s complete product line proves invaluable, explains Ratcliffe. “These customers might not be convinced to jump into wide format digital for $60,000. But they’ll certainly give it a try for $11,000.”

Enovation Graphics Systems, Inc, was formed in September 2001 as a wholly-owned subsidiary of Fujifilm. The company currently has 1000 employees in 23 distribution centers and five sales offices across the United States. Enovation pride themselves on being color experts, specializing in color profiling and color matching for their customers using an extensive line of equipment, software, and consumables.

With the connections and partnerships that Enovation enjoys, their selection of Mutoh as their partner for wide format digital printers is a meaningful endorsement. Ratcliffe says, “We were very impressed with the quality of their equipment. For the price, you can’t beat the quality of their prints.”

“This is going to be huge for Enovation. We’ll have a lot more to talk about with value-added services by early next year.”

Until then, to learn more about Enovation Graphics, visit their website.

www.enovationgraphics.com